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How to Make Your Billing Process More Client-Friendly
When it comes to providing a positive experience for the client, most creative agencies erroneously think only about the actual work that is being done. But what about after all deliverables have been...
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3 Metrics That can Help You Track Client Satisfaction
Client satisfaction is one of those creative agency terms that appears to be indefinite and intangible. However, there are specific metrics that can be used to benchmark your clients’ happiness, create...
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Stop a Crisis Before it Starts: Tracking the Creative Project
Tracking a creative project from inception to completion can be a doozy. Whether you’re working for a lean, mean startup or a multi-location, million-dollar firm, it can be tricky to prioritize tasks...
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Why Revenue Forecasting is an Agency Executive's Best Friend
Revenue forecasting can be helpful to many different departments within a creative firm. An agency executive can reap many tangible benefits from having accurate forecasts on future revenue. From a...
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Rethinking Ad Agency Software: What It Is and What It Can Be
Today we’re going to take an in-depth look at ad agency software. Specifically, what it really entails, how most platforms are structured, and the possibilities for the future. After all, it’s not...
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Project Kickoffs that Win Big: How to Impress From the Beginning
All projects must start somewhere. It may seem obvious, but far too often, projects are started without much foresight.In projects, as in life, you have but one opportunity to make a first impression...
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5 Creative Project Management Skills They Don't Teach in School
Much like the creative world, the world of project management has evolved substantially over the years. While general skill sets remain the same, what’s pertinent one day can seem outdated within...
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It's Time to Break Up With These Project Budget Misconceptions
When overseeing a project, we all know that it’s vitally important to keep the budget in mind. After all, we need to make sure that our revenue will not only offset, but exceed the expenses that we’re...
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Don't Let These Creative Project Management Mistakes Slow You Down
Managing a creative project can lead to great success, but if you’re not careful, it can also involve some pretty big failures. Here’s a few catastrophes that could ruin a project, and some tips on how...
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Why Creative Project Management Software Isn't What You Need
Can we be real for a second? It’s 2016, and by now, most creative project managers are, in some form, utilizing numerous tools and software to make life easier. Yes, integrated software has the ability...
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What Does Integrated Project Management Really Mean?
In your career as a project manager, you’ve probably come across the term integrated project management (IPM). It’s one of those acronyms that carry weight—and one whose definition it’s important to...
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The Best Project Organization Techniques to Try in 2016
It’s always good for a project manager to have a few tricks up his/her sleeve to keep things organized. This can span from tricks for keeping your workforce organized to making sure that your projects...
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The 5 Best Methods for Creative Project Management
Overseeing a creative project involves a lot of variability. How exactly you will be accomplishing the different tasks required to complete the project depends on your client, your team, and your...
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Agency Management Software Isn't What You Think it Is
Perhaps you’ve heard a colleague, friend, or even a family member declare the numerous benefits of their preferred project management software. It’s likely you’ve even used some sort of project...
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How Integrated Project Management Builds Winning Agencies
No matter the size or capabilities of your creative agency, managing the delivery of your products and services after the sales process is crucial. And while successful management across the entire...
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Why You Need to Change Your Approach to Project Organization
A project’s success is contingent on how well you organize your agency’s operations. But so often, it’s easy to get distracted by daily minutiae. While it’s essential to keep day-to-day operations...
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How to Resolve Project Budget Conflicts so Everyone Wins
Resolving conflicts requires a careful approach and a few key strategies. Keeping a cool head should be first and foremost: you can’t take on a hot situation if you’re not thinking coolly and clearly....
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How an Agency Finance Department Functions Alongside Creative
In many creative agencies, cross-departmental integration is often discussed, but ultimately ignored. Traditionally speaking, those that work in the much-lauded creative capacity often get all of the...
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Can You Live Without a Project Communication Plan?
Asking an account manager if they can live without a project communication plan is like asking a teenager if they can live without their smartphone. In both cases, the factual answer would be “yes,”...
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Stop Worrying About Meeting Management With These Tips
How many times have you been in a meeting and anxiously waited for your moment of freedom? Sure, meetings are an essential part of any agency, but the skill of being able to run one successfully is...
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