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Efficient, Effective Project Management in Today’s Ad Agency
Project Management is a core component of marketing and requires collaboration from all areas of an ad agency. For UMarketing, it’s become more challenging in recent years due to coworkers in offices...
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Could You Manage a Project That You Don't Believe In?
I recently saw a discussion thread about a topic similar to this. Though I didn’t dive into the thread – I haven’t even read it yet – it made me think about this topic in terms of project leadership...
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Not Sorcery, Bill. It’s Revenue Forecasting with Workamajig
Bill. Revenue is what makes Calico’s work possible. Now, I’ve got just a stellar crew, and their work is shipshape. But without the income that comes from the work, we couldn’t stay above water. We...
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Why Be A Project Manager?
So you want to be a project manager. Why? No, I am seriously asking. What brings you to this profession...or more likely...what brought you to this profession? Was it an opportunity that was too good...
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We've Talked About You Talking to Me: Workamajig To Do's
Interactive projects aren’t hard. They’re just complicated. Well, no, they’re also hard — Calico wouldn’t have hired me if interactive was something that Molly could pick up after a couple of weeks on...
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Making Tough Decisions for Creative Projects
Being put in the role of primary decision maker when things matter most is definitely not for everyone. It is stressful, time consuming, risky, and career threatening (or advancing….depending on how...
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How Do You Handle a Rogue Team Member?
I hope you never have to deal with this...but I'm sure some of our readers have. You're managing a project, you have assigned tasks, set expectations, but still you have a very talented member of...
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Brilliance, Charm and a Good Template: Creative Briefs in Workamajig
Next to brilliant and charming account managers, creative briefs are the foundation of agency work. Briefs are the bones of the project — the direct connection between what the client expects and what...
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What Causes You the Most Pain on Your Creative Projects?
Everyone has their pain points. Everyone. No project goes off without a hitch and usually every project manager alive has something that they hate to do. Or something that could be easier I'd they had...
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Everyone’s in the Loop: Shared Company Calendars in #Workamajig
When I first came to Calico as the receptionist, nobody told me for two weeks that managing the company calendar was my responsibility. Everyone kept coming to me with scheduling questions and getting...
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Can You Manage a Creative Project That You Don't Believe In?
I recently saw a discussion thread about a topic similar to this. Though I didn’t dive into the thread – I haven’t even read it yet – it made me think about this topic in terms of project leadership...
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Determining Project Value: The Ten Thousand Dollar iPod!!
We often make decisions and deals and run projects that may not seem like winners. They may not seem like we’re getting a very good deal in the process. But that may just be a surface view of the...
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Now, LBB Stands for “Legendary Business Book”: Contacts in Workamajig
I’ll come right out and say it: Workamajig’s contact management function is the ultimate wingman: user-friendly, mobile and customizable. Now, my old LBB — my little black book — was legendary. It had...
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Who is the Creative Project Client?
As I work to uncover and address pain points for project managers in the creative management industry, one point has already come up through discussions with those running the projects. It’s the issue...
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Client Meetings Are Better at Chez Frou: Expense Reports in Workamajig
Digital media strategy isn’t something that most clients understand without a lot of explaining, and my personal preference is to explain it to them over a nice, long lunch at a reasonably nice...
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Can Creativity be Counterproductive?
We want project teams and team members to be thinking outside the box as much as possible when coming up with a solution to a client’s needs. No question about that – it’s part of the “game” of finding...
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It’s Late, and I Have Stuff to Do: The Workamajig Client Dashboard
Do you know how much time I spend in the office, managing marketing efforts for Kitty Snax? Lots. Lots of time. Some weeks, I’m here late every day, because you know what? Convincing the world that...
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How to Regain Your Creative Team's Trust
The project manager is the leader and key contact point for the project. No question. But leaders aren't always just born. And even if they all were, they still must maintain that leadership role...
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Managing a Creative Project Through Chaos
I’m sitting here finally about 87% moved into our new house. This is after a full year of fixing up, changing things and making everything work best for the wants and needs of our large family. And...
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Project Requests in Workamajig: As Fresh and Hot as a Burger Burger
To stay at the top of our industry, Burger Burger, maker of the country’s favorite double-pound meatburger, has to be innovating constantly. New products. New promotions. Such as our Pumpkin Spice...
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