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How to Kickstart Your Marketing Career

So, you think you’d like a career in marketing? I think so too. You look like the type.In this blog, I will do my best to set you on the fast track toward your dream career and show you how to learn...

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Project Timelines: The Complete Guide

Projects are often composed of many moving parts, and ensuring that each piece works in synergy with the whole system is always a challenge. Coupled with other, external factors, it can be easy for a...

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What is a Creative Project Manager? The Full Job Description

Creativity and business are often seen as being at odds with one another, as creativity is a limitless resource while businesses aim to achieve much with limited resources. At first glance, this...

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Marketing Workflows To Increase Your Team Productivity

Effective marketing is typically more challenging than it looks. A lot of work goes into crafting an effective message, curating engaging visuals, selecting the best tools and channels, etc. There’s so...

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Using Marketing Information Management to Make Data-Driven Decisions

In today's marketing landscape, we are fortunate to have access to a vast amount of information about our target audience. Gone are the days of blindly spreading our message and hoping it reaches the...

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10 Reasons Why to Choose a Marketing Career Path

Marketing is both an extremely in-demand and versatile skill. Every business needs to market itself and each business needs a different type of marketing to be successful. If you’re considering a...

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5 Steps to Strategic Marketing Planning Success

Purchasing ad space can be considered marketing—so can an infinite number of social media posts. However, without a clear direction, most of this will only result in excess spending instead of...

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What is the Difference Between Marketing and Advertising?

Unless they work in the marketing or advertising space, people tend to wonder - what’s the difference between marketing and advertising? While there are some overlapping features, advertising and...

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Transforming Project Management with Design Thinking

Good project management is the cornerstone to successful business operations regardless of industry. Whether you’re a project manager or executive yourself or are looking to improve your team on a...

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Stop Working on Your Agency, with Jeffrey Shaw: Thrive Episode 152

  On this episode of THRIVE — sponsored by E2M Solutions— Kelly and Jeffrey Shaw discuss how personal development strategies help us to increase our capacity to grow our creative agencies.    

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Delegate Like It’s Your Job, with Kristy Yoder: Thrive Episode 153

  On this episode of THRIVE — sponsored by E2M Solutions— Kelly and Kristy Yoder discuss how leaders can delegate tasks effectively by empowering new or existing team members and setting them up for...

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What Is Trauma-Informed Marketing? with Kat Kennan: Thrive Episode 154

  On this episode of THRIVE — sponsored by E2M Solutions— Kelly and Jeffrey Shaw discuss how personal development strategies help us to increase our capacity to grow our creative agencies.    

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Marketing Management: The Complete Guide

While a management role can sound like there is less hands-on work required, it requires a deep understanding of the entire marketing process to become successful in a marketing management career, and...

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Can We Build Culture Through Efficiency? with Marquis Murray: Episode 150

  On this episode of THRIVE — sponsored by E2M Solutions— Kelly and Marquis discuss how agencies can build culture through efficiency instead of feeling like they are at odds with one another.    

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Sales Starts with the Self, with Jarrett Thomas: Episode 151

   On this episode of THRIVE — sponsored by E2M Solutions— Kelly and Jarrett Thomas discuss the level of intention and authenticity needed to create reciprocal business relationships.    

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Business Development for Agencies: The Ultimate Guide[2023]

Originally published June 8, 2022. Updated July 6, 2023Learn how to revamp your agency business development in 2023 in this latest post.The way to run sales and marketing agencies has changed...

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Organizational Change Management Best Practices

What Is Organizational Change Management (OCM)?In today's rapidly evolving business landscape, change is inevitable. Organizations must be able to adapt to stay competitive and thrive. Organizational...

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Organizational Change Management Best Practices

What Is Organizational Change Management (OCM)?In today's rapidly evolving business landscape, change is inevitable. Organizations must be able to adapt to stay competitive and thrive. Organizational...

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Change Management Models

Organizational change is a normal part of doing business, but it can be challenging to navigate without a strategic approach. Change management models are essential for organizations to know about...

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Why Project Change Management is so Important + Examples

The term ‘project change management’ sums itself up quite nicely. When it comes to project management, there’s always ‘change’ in the middle. The way these changes are dealt with is paramount - good...

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