How to Kickstart Your Marketing Career
So, you think you’d like a career in marketing? I think so too. You look like the type.In this blog, I will do my best to set you on the fast track toward your dream career and show you how to learn...
View ArticleProject Timelines: The Complete Guide
Projects are often composed of many moving parts, and ensuring that each piece works in synergy with the whole system is always a challenge. Coupled with other, external factors, it can be easy for a...
View ArticleWhat is a Creative Project Manager? The Full Job Description
Creativity and business are often seen as being at odds with one another, as creativity is a limitless resource while businesses aim to achieve much with limited resources. At first glance, this...
View ArticleMarketing Workflows To Increase Your Team Productivity
Effective marketing is typically more challenging than it looks. A lot of work goes into crafting an effective message, curating engaging visuals, selecting the best tools and channels, etc. There’s so...
View ArticleUsing Marketing Information Management to Make Data-Driven Decisions
In today's marketing landscape, we are fortunate to have access to a vast amount of information about our target audience. Gone are the days of blindly spreading our message and hoping it reaches the...
View Article10 Reasons Why to Choose a Marketing Career Path
Marketing is both an extremely in-demand and versatile skill. Every business needs to market itself and each business needs a different type of marketing to be successful. If you’re considering a...
View Article5 Steps to Strategic Marketing Planning Success
Purchasing ad space can be considered marketing—so can an infinite number of social media posts. However, without a clear direction, most of this will only result in excess spending instead of...
View ArticleWhat is the Difference Between Marketing and Advertising?
Unless they work in the marketing or advertising space, people tend to wonder - what’s the difference between marketing and advertising? While there are some overlapping features, advertising and...
View ArticleTransforming Project Management with Design Thinking
Good project management is the cornerstone to successful business operations regardless of industry. Whether you’re a project manager or executive yourself or are looking to improve your team on a...
View ArticleStop Working on Your Agency, with Jeffrey Shaw: Thrive Episode 152
On this episode of THRIVE — sponsored by E2M Solutions— Kelly and Jeffrey Shaw discuss how personal development strategies help us to increase our capacity to grow our creative agencies.
View ArticleDelegate Like It’s Your Job, with Kristy Yoder: Thrive Episode 153
On this episode of THRIVE — sponsored by E2M Solutions— Kelly and Kristy Yoder discuss how leaders can delegate tasks effectively by empowering new or existing team members and setting them up for...
View ArticleWhat Is Trauma-Informed Marketing? with Kat Kennan: Thrive Episode 154
On this episode of THRIVE — sponsored by E2M Solutions— Kelly and Jeffrey Shaw discuss how personal development strategies help us to increase our capacity to grow our creative agencies.
View ArticleMarketing Management: The Complete Guide
While a management role can sound like there is less hands-on work required, it requires a deep understanding of the entire marketing process to become successful in a marketing management career, and...
View ArticleCan We Build Culture Through Efficiency? with Marquis Murray: Episode 150
On this episode of THRIVE — sponsored by E2M Solutions— Kelly and Marquis discuss how agencies can build culture through efficiency instead of feeling like they are at odds with one another.
View ArticleSales Starts with the Self, with Jarrett Thomas: Episode 151
On this episode of THRIVE — sponsored by E2M Solutions— Kelly and Jarrett Thomas discuss the level of intention and authenticity needed to create reciprocal business relationships.
View ArticleBusiness Development for Agencies: The Ultimate Guide[2023]
Originally published June 8, 2022. Updated July 6, 2023Learn how to revamp your agency business development in 2023 in this latest post.The way to run sales and marketing agencies has changed...
View ArticleOrganizational Change Management Best Practices
What Is Organizational Change Management (OCM)?In today's rapidly evolving business landscape, change is inevitable. Organizations must be able to adapt to stay competitive and thrive. Organizational...
View ArticleOrganizational Change Management Best Practices
What Is Organizational Change Management (OCM)?In today's rapidly evolving business landscape, change is inevitable. Organizations must be able to adapt to stay competitive and thrive. Organizational...
View ArticleChange Management Models
Organizational change is a normal part of doing business, but it can be challenging to navigate without a strategic approach. Change management models are essential for organizations to know about...
View ArticleWhy Project Change Management is so Important + Examples
The term ‘project change management’ sums itself up quite nicely. When it comes to project management, there’s always ‘change’ in the middle. The way these changes are dealt with is paramount - good...
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