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How to Achieve Creative Project Management Success

Originally published May 17, 2018. Updated May 18, 2023If you're a creative project manager, you need to improve your creative project management skills. This article will show you how to ace project...

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The Art of Persuasive Advertising + Techniques & Examples

Take a look at this ↓ If you were a person with limited wardrobe space, what would this ad say to you?To me, it says, ‘Stop squishing your stuff - get an IKEA cabinet and solve all your problems!’. The...

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How Marketing Agencies Make Money-10 Ways to Increase Profitability

Originally published June 21, 2018. Updated May 22, 2023. How you price your services has a big impact on your profits. In our latest guide, we’ll share 10 advanced pricing approaches you can use to...

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Marketing Campaign Management: A Must-Read Guide for Agencies

Originally published July 23, 2019. Updated May 30, 2023Campaign management is essential for running successful marketing campaigns. Learn what the marketing campaign definition is, as well as how to...

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Digital Marketing Strategies to Up Your Game + Examples

A good digital marketing strategy is crucial for businesses to stand out in today's competitive environment. The creation of unique content boosts brand visibility and sales. By using digital marketing...

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What Responsible Marketing Means, with Lola Bakare:Episode 148

  On this episode of THRIVE — sponsored by E2M Solutions— Kelly and Lola Bakare discuss what is actually at the core of responsible marketing for agency leaders today.    

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Deeper Conscious Leadership for Agencies, with Martin Palethorpe:Episode 149

  On this episode of THRIVE — sponsored by E2M Solutions— Kelly and Martin Palethorpe discuss how agency leaders can go deeper on their journey toward more conscious leadership.    

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7 Key Digital Marketing Trends To Know In 2023

Our latest post takes a closer look at the top marketing trends for 2023 and how you can incorporate them into your marketing mix.Every year, a few new trends pop into the picture. Most fade away but a...

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Account Based Marketing Strategies & Tactics That Work

Markets are constantly moving at a faster rate, which makes it just as important for your marketing and sales strategies to keep up or stay ahead. Efficiency is the name of the game here, and that...

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Deliverables in Project Management- The Complete Guide With Examples

Originally published 5/1/2018. Updated 6/13/2023You might use the term “deliverable” casually at work every day.In project management, however, it means something more definite: a specific output...

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Using CRM With Project Management to Boost Agency Growth

Put yourself in James, the project manager’s shoes for a minute:James is working on a project involving a new website for a client. He’s sitting at his computer, trying to tackle the pressing tasks of...

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Account Manager vs. Project Manager: Who Should You Hire?

Originally published November 2018, updated June 2023Account manager vs. project manager - which one should you hire? This article will break down the divide between account management and project...

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DOOH: Digital Out of Home Advertising Explained

Digital Out-of-Home advertising (or DOOH) offers the best of both worlds by combining the advantages of traditional and digital advertising.Unlike traditional ads, DOOH can be updated in real-time and...

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7 Types of Digital Advertising to Improve Your Business

Ads on social media, ads on blog posts, ads on Google search, ads in emails, ads on Spotify, and ads on news sites. Where aren’t there ads these days??When digital ads can be found on just about every...

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How to Schedule Your Marketing Calendar for Project Success

Regardless of how fast the industries move today, planning and preparation have never decreased in value. We can even argue that preparation has only become more important, as organizations become more...

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Project Request Form & Approval Process + Examples & Template

The marketing industry moves at a faster pace every day, which raises the importance of making the most of your organization’s limited resources. Huge potential benefits await teams that can make the...

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Can We Build Culture Through Efficiency? with Marquis Murray: Episode 150

  On this episode of THRIVE — sponsored by E2M Solutions— Kelly and Marquis discuss how agencies can build culture through efficiency instead of feeling like they are at odds with one another.    

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Sales Starts with the Self, with Jarrett Thomas: Episode 151

   On this episode of THRIVE — sponsored by E2M Solutions— Kelly and Jarrett Thomas discuss the level of intention and authenticity needed to create reciprocal business relationships.    

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Business Development for Agencies: The Ultimate Guide[2023]

Originally published June 8, 2022. Updated July 6, 2023Learn how to revamp your agency business development in 2023 in this latest post.The way to run sales and marketing agencies has changed...

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Marketing Goals & Objectives: Setting & Achieving Them + Example

Setting marketing goals and objectives is crucial for any business that wants to succeed in today's competitive market. Without clear goals and objectives, marketing efforts can become aimless and...

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