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Why Resource Management is Better from a Dedicated PM

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I can't say that there is a magic formula to being a creative project manager. I’m not saying that project managers are awesome individuals with skills no one else possesses. There are some key criteria, I believe, that go along with being a solid project manager. But not all are critical and many organizations are ok with using roaming resources to lead one-off creative projects from time to time like possibly a lead designer or top marketing individual in the company – especially in smaller creative industry organizations.


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